Creative Archetypes

Compass

Golden Compass

With the ability to visualize entire design systems, the Compass is comfortable comparing many different design directions and choosing the one that fits best. The Compass craves results, and will choose the best path to get them. Navigators and strategists at heart, the Compass always keeps the team on track and headed towards their goals.

Spectacles

Spectacles

These designers are gifted with an extraordinary eye for detail, and literally thrive off of being “pixel perfect.” Having a pair of spectacles on your team is essential; their concern for formality, precision, and accuracy helps take each project they work on to the next level.

Pocket watch

Pocket Watch

Well aware of the value of time, the pocket watch is skillful with a variety of production tools. These designers can get things done in a pinch without sacrificing the end result. Consult the pocket watch when you need to remember anything from a keyboard shortcut to a production method, and they will likely know how to help you.

Saxophone

Saxophone

These designers are adaptable, supportive, and improvisational, making them the go-to person to get things done on a team. When others need help, saxophones are quick on their feet and always thinking one step ahead. Saxophones enjoy working on new and different types of projects where they can use their improvisational skills to create harmonious solutions. The saxophone works best on a team, where they know their part and can play it well.

Fountain pen

Fountain Pen

Meet the fountain pen: these designers are makers through and through! They love exploring different mediums and especially enjoy working on projects with tactile deliverables. The fountain pen understands that hand quality is timeless, and therefore, they try to keep their hands moving at all times! Fountain pens make especially great additions to teams where they can feel free to explore their full creative potential.

Jukebox

Jukebox

The Jukebox will surprise you as it plays one tune to the next. These designers are multi-disciplinary and thrive when they are in positions where they can go from copywriting one moment to hand illustrating the next. Driven by big challenges and ready to take on whatever is thrown at them, the Jukebox is a great asset to any team.

Miner

Miner

Miners push boundaries to find ideas that are just below the surface. As designers, they are powerful brainstormers, inventors, and trailblazers. Always on the lookout for gold, miners are willing to take a risk if it means there might be a greater reward in store.

Telephone

Telephone

These extroverts believe in the power of collaboration and communication. Telephones are constantly bouncing ideas off of those around them, looking for ways to improve their designs. Brainstorming is often their favorite part of any design process, and they look forward to jumping in and helping their fellow designers by giving them fresh ideas.